"Usually, the artist's name is found in a corner of their work - as a signature, it appears on labels in galleries and museums or it may be insinuated by a tag, on the wall, in the case of a mural. Taking as a reference international examples of established visual artists, with names that have already become brands, Georgian Bărbieru makes his own name the subject of the MAKE A NAME exhibition. The title uses the English expression, whose faithful correspondent in Romanian is «a-și face un nume». In this way, his name appears written in different coloured letters on different backgrounds, this repetition inspired by lettering and pop-art giving a particular cadence to the exhibition selection, while also invoking (neuro)marketing techniques, more or less subliminal, of the kind that encourage addiction to a particular brand or compulsive consumerism. Thus, although Georgian Bărbieru's series of letter works claims - chromatically and conceptually - to be part of artistic practices found in Alighiero Boetti, Damien Hirst or Gerhard Richter, indirectly, it also refers to his earlier concerns with eco art or the human impact on the environment." (Ana Daniela Sultana)
Georgian Bărbieru is an assistant professor at the National University of Arts in Bucharest, Faculty of Decorative Arts and Design (Department of Mural Art) and a member of the Fine Artist Union of Romania (Painting Branch Bucharest). His artistic practice is complex and is developed on two levels: on the one hand, as a teacher, he teaches mural art, on the other hand, as an artist, he experiments with painting, sculpture and installation.
Ana Daniela Sultana is a publicist and curator. Her articles are published in ARTA magazine, Orizonturi Culturale Italo-Romane and on agentiadecarte.ro. She collaborates with institutions such as the International Cultural Centre Krakow, ICR Vienna, Austrian Cultural Forum Bucharest, MNLR Bucharest, Bucharest City Museum, Timișoara Art Museum, Kunsthalle Feldbach, Aluniș Art Center, CREART Gallery and other contemporary art galleries.